Freelance SEO Content Writer
Publish authoritative content that ranks on page one. As a freelance SEO content writer, I help scale-up software brands, B2B service companies, and enterprise SaaS teams increase traffic and search visibility with SEO-optimised content that delivers measurable results.
Boost discoverability in search engine results
Increase brand credibility and become a trusted voice
Improve marketing ROI and meet organic revenue targets
Rank faster with freelance SEO content writing services
Search engine optimisation has become a staple in modern marketing. To outrank your competitors, you need expert support. I can help you attract the right audience with SEO content that really works.
My SEO content writing services include:
✔️ SEO Blog Writing: Educational search-optimised blog posts that connects with readers
✔️ SEO Content Editing: Proofreading and optimisations that helps content rank on page one
✔️ SEO Content Briefs: Strategic outlines and on-page SEO structure for high-quality articles
✔️ Keyword Research & SEO Strategy: Keyword planning and editorial calendar creation
✔️ Landing Page SEO: Conversion-focused pages that rank for commercial-intent keywords
Why hire an SEO website content writer?
Hiring an SEO website content writer helps you increase visibility in search results, establish yourself as a trusted voice in your niche, and attract more buyers for your business. By hiring an SEO content writer, you can:
✔️ Rank higher in search results: Rank faster with strategic keyword targeting
✔️ Save time and money: Get agency-level quality at a fraction of the price
✔️ Improve marketing ROI: Publish better content that attracts and converts
✔️ Increase discoverability: Build trust with your audience and boost traffic
As a freelance SEO content writer, I help growth-focused companies get more site visitors, increase on-page conversions, and become a globally recognised category voice. Unlike AI-generated content and generalist freelance writers, my work is thoroughly researched and SEO-optimised—without the hefty price tag of hiring an agency.
“Oliver is an excellent writer. His contributions helped us generate a lot of highly qualified leads, and his thoroughness and attention to detail made my job as Head of Content very easy.”
– Steve Rajeckas, Head of Content at Red Stag Fulfillment
What does an SEO content writer do?
An SEO content writer creates search-optimised website content that ranks on page one of search results, appears in AI overviews, and gets cited by generative answer engines like ChatGPT, Claude, and Gemini. I provide end-to-end SEO content writing services, including:
✔️ Keyword Planning: Identify high-value keywords your audience uses
✔️ Search Intent Analysis: Understand the problem searchers are trying to solve
✔️ Content Creation: Write blog posts, landing pages, pillar guides, and case studies
✔️ On-page SEO: Optimise content to rank on the first page of search results
✔️ Content Refreshing: Update existing web pages to improve SEO performance
The best SEO content writers understand what your audience and search engines really want. By combining expert SEO knowledge with persuasive, technical writing skills, we create truly helpful content that ranks high and converts website visitors into loyal customers.
How does freelance SEO content writing work?
Freelance SEO content writing is effective because it requires minimal touchpoints. In most cases, the client supplies a content brief. The writer takes the brief and produces a first draft for the client to review. If it requires edits, the client provides feedback, and the writer makes the edits.
My SEO content writing process is simple:
Discovery Call: We discuss your goals, target audience, and content needs
Content Brief: You approve the strategy, outline, and keyword targets
First Draft: I deliver publish-ready content optimised for search and conversions
Revisions: I edit the piece based on your feedback and suggestions
Publication: I provide title tags, meta descriptions, and internal linking suggestions
Typical turnaround: 2–5 business days for blog posts, 5–17 days for landing pages.
I can help you with blog posts, landing pages, hub pages, case studies, and downloadable assets. Whether you prefer to send me detailed content briefs, a target keyword, or nothing at all, the outcome will always be the same—high-quality, website-ready content that arrives fast and delivers results.
“Oliver is an astute wordsmith, a pleasant personality to work with, and he knows how to adapt his writing style to fit the task at hand. A pleasure to work with.”
– Callum Armstrong, Managing Director at Paste & Publish
SEO writing tailored to your industry
Get expert SEO content writing support
Schedule a free consultation to discuss how my SEO content writing services can help you attract website visitors, increase revenue, and build trust.
What’s the difference between a copywriter and a content writer?
SEO content writers focus on search engine optimisation and organic traffic. We research keywords, analyse search intent, and create content designed to rank in Google and AI answer engines.
Copywriters, on the other hand, focus on persuasion and conversion. They write sales pages, ads, and email campaigns designed to drive immediate action.
Many SEO content writers (including me) combine both skills—creating content that ranks and converts. This includes SEO-optimised landing pages, product descriptions, and service pages that attract organic traffic while driving conversions.
My background as an SEO content writer
I’ve been a freelance SEO content writer for 6+ years, helping businesses of all sizes across the B2B SaaS, Finance, Supply Chain, Travel, and Ecommerce sectors achieve measurable organic growth and page-one rankings.
My SEO content writing approach delivers ready-to-publish, polished final drafts that include:
Strategic internal linking to boost topical authority
Brand and product mentions to improve conversions
Content optimised for GEO, AIO, and featured snippets
Title tags and meta descriptions to increase CTR
I combine freelance, in-house, and agency experience with expert SEO knowledge and the ability to translate technical concepts into words that resonate with your audience. I know what it takes to produce content that aligns with your brand identity, ranks high in Google search results, and wins Featured Snippet and AI Overview positions.
“Oliver is a breeze to work with. His attention to detail is excellent, and his drive to constantly take his work up a notch is rare and exciting. I really enjoyed working with him.”
– Rebecca Hunt, Editor at Write for Wildlife
Book your free 30-min consultation
Complete this form to learn more about my freelance content writing services and see if we’re a good fit.
Learn more about SEO content writing
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An SEO content writer creates content designed to rank in search engines while engaging human readers. This includes keyword research, search intent analysis, on-page SEO optimisation, and writing blog posts, landing pages, and guides that attract qualified organic traffic.
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I specialise in SEO content writing for B2B and SaaS brands, with a strong focus on supply chain, ecommerce, finance, travel, and service-based industries. This allows me to leverage real-life experience and create content that’s accurate and search-optimised for knowledgeable audiences.
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Under certain circumstances, I may use AI tools selectively for research or efficiency, but all SEO content I produce for clients is planned, written, edited, and optimised by a human. This ensures accuracy, originality, brand voice consistency, and compliance with Google’s quality guidelines.
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SEO content writing typically costs £250 to £450 for long-form blog posts and £300 to £800 for SEO-optimised sales pages. Pricing depends on content length, research depth, technical complexity, and SEO requirements. SEO agencies will typically charge much higher, with content writing costs ranging from £500+ per blog article and £1,000+ for SEO landing pages.
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When hiring a freelance SEO content writer, you should look for:
A strong portfolio of content writing examples
Industry experience relevant to your business
A deep understanding of SEO and GEO best practices
A clear writing process with timelines and revision expectations
Testimonials from brands they’ve worked with before
A good SEO content writer will take the time to understand your business, your audience, and your products or services. They should also be able to explain complex SEO concepts in simple terms, and show examples of content they’ve produced that ranks on page one of Google.
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Yes, SEO content writers can help you optimise and refresh existing content to improve search rankings, traffic, and conversions. This typically means auditing your current page, identifying and updating outdated information, optimising for new keywords, improving copy clarity, and restructuring content to win featured snippets. Content optimisation often delivers much faster results than producing new content.